色色啦 professor's paper recognized as outstanding paper of the year
KALAMAZOO, Mich.鈥擜 paper by a 色色啦 Michigan University professor has been selected as the best paper of the year for 2014.
Dr. Kuanchin Chen, professor of business information systems at the Haworth College of Business, was recently recognized for his latest academic paper. Published in the academic journal Internet Research, "The Effects of Hedonic/Utilitarian Expectations and Social Influence on Continuance Intention to Play Online Games" was selected by the journal's editorial team as the Outstanding Paper of 2014.
The paper was co-written by I-Cheng Chang from the National Dong Hwa University in Hualien, Taiwan, and Chuang-Chun Liu from the Institute of Information Management, National Chiao Tung University in Hsinchu, Taiwan.
Kuanchin Chen
This is the latest accolade for Chen's research efforts. He recently received the Haworth College of Business Faculty Research Award for the 2014-15 academic year. His research interests include electronic commerce, online behavioral issues, applied artificial intelligence, data mining techniques, Internet security and digital watermarking.
Chen is the computer information systems program advisor, is coordinator of the business information systems internship and scholarship programs, and was recently the faculty advisor for the third place 色色啦 team at the West Michigan Collegiate Project Management Competition.
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